
Tapping the pulse of ‘Digital India’: understanding challenges and solutions
OBJECTIVE ‘Digital India’ has emerged among the most discussed phrases in the country. It certainly piqued our interest too. In order to understand the challenges and solutions related to achieving a truly ‘Digital India’, we executed an online study (named India Online Study) in association with India Open Data Association (IODA) and IIM Lucknow. The […]

Knowing is succeeding!
Client: Syndicated study Time: July 2015 ——————— Objective Listening to music is the third most popular activity on a smartphone after calling and messaging. This study is a new data product JSM conceived to learn more about the country’s mobile music industry. The idea was to start off by gaining an understanding of the dynamics […]