A course on Data Science for professionals and students, in collaboration with Osmania University
Today, we are in the midst of a data revolution. The amount of data is growing bigger day by day due to social media, increased number of devices connected to Internet and the reduction in the cost of storage devices. In order to handle this enormous amount of data, the industry needs competent and efficient […]
Learning begins at home: the internal training initiative at JSM
Today, organisations face multiple challenges on all fronts as far as dealing with a dynamic environment is concerned. While technology creates powerful business opportunities, it also creates skills gaps. In a world of AI and ML, keeping up with the pace of technological advancements is a challenge and therefore a need for more specialised skill-sets […]
Determining what drives a brand’s perception, using Jaccard Analysis
Image Courtesy: www.reviewtrackers.com OBJECTIVE A client approached us intending to know the attributes which play a major role in buying a non-luxury car and the ones that are least impactful. The objective of the study was to identify the attributes (key drivers) that drive a non-luxury car brand’s sales or image, customer satisfaction, loyalty and […]