
Boost your revenue with pricing analytics
Client: Indian Telecom Major Time: September 2014 ————————- Problem Statement The client had a rather unusual problem; their data usage was on the up and up but their revenue stream was significantly smaller than last financial year. Approach Our initial hypothesis led us to believe that pricing plans were not designed with insights in to […]

Know what your customers say!
Client: A Fine Dining Restaurant in New Delhi, India Time: April 2015 ————————– Problem Statement A fine dining restaurant in New Delhi, India failed to achieve a more than 10% growth rate over the past two years. Approach No one so far had analysed the thousands of reviews they had received online/offline over the years. […]

8 Rules for Data Visualization
In this age of data deluge in business, it might be obvious to think that data understanding and exploration has become a lot easier. You already have a lot of data to play around with, but how do you extract insights from them without burdening your schedule? Human minds are not programmed to be at ease […]