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All too often companies have only the vaguest idea about what kind of data they’re holding; because such data is very often hidden deeply away in a variety of databases and fragmented across different departments. We identify this data and bring it to light, making it visible, cohesive, comparable and easy to understand so that it really does support YOU in making the right decisions. And if need be, we can also identify any lacking data and define a concept to fill in the gap.

Our Services

In-House Data Our proprietary data engines simplify complex analytics and provide real-time data and measurable outcomes which enable you to make better, more informed decisions. Outsource your analytics to us as your strategic partner and see how we can improve your operations and cut your expenses.
New Data How are your company and your products shaping up in your target markets? How well do you understand your interactions with your customers? Our new data tools help you give a clear answer to these tricky questions.
Open Data The future of data is open – and we are eager and proud to play our part in designing and shaping India’s emerging open data culture. We provide existing data in an easy and ready to use format, and we collect environmental data with our own open source hardware and translate it into meaningful visualizations and infographics.

From our Blog

Find out what we have been up to.

The Analytical cultures (trends) I have witnessed so for

The Analytical cultures (trends) I have witnessed so for

Posted by on Aug 27, 2020 in Uncategorized | No Comments

Since the time I started off, not only have I grown and evolved as an data scientist, I have also witnessed the data science domain, transform and evolve to what it is now. As we speak,  we are, in the midst of this change and evolution; where this leads us to, and how it impacts […]

Post COVID ‘New Normal’ – Attitudinal Segmentation

Post COVID ‘New Normal’ – Attitudinal Segmentation

Posted by on Aug 13, 2020 in Uncategorized | No Comments

Background: We are in the midst of a unprecedented outbreak of mass proportions.  We in India have seen have seen a series of all possible forms of lockdowns and un–lockdowns, the problem still seems  to be looming large upon us. A new normal has gotten recalibrated and is here to stay. So, what’s on Indians’ […]

DIY – Analytics (Do IT Yourself)

DIY – Analytics (Do IT Yourself)

  A few years back myself and my beloved good friend Abhishek Kapoor (, (when he was working with us at Juxt Smartmandate) created some of the Do It Yourself (DIY) tools for the researches using R and shiny ,which can very handy for researchers/Analysts to quickly process the data and see the results These […]

Our Team Is (Y)our Value!


… learn more about our values & principles!


“We exist to be one of the society’s key change agents.We create solutions that solve customer’s problems using analytics. Innovation is not just a term for us, but the very core of all we build. We are, and strive to remain a collaborative and equal opportunity workplace where passion rather than hierarchy determines respect, growth and success.”






We over Me


Love what you do!
Stand for your work!
Work smart, work sensibly!
Be on the top of your work, not under it!
Give respect to receive respect!

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