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Post COVID ‘New Normal’ – Attitudinal Segmentation
Background: We are in the midst of a unprecedented outbreak of mass proportions. We in India have seen have seen a series of all possible forms of lockdowns and un–lockdowns, the problem still seems to be looming large upon us. A new normal has gotten recalibrated and is here to stay. So, what’s on Indians’ […]
DIY – Analytics (Do IT Yourself)
A few years back myself and my beloved good friend Abhishek Kapoor (https://www.linkedin.com/in/abhishekkaps/), (when he was working with us at Juxt Smartmandate) created some of the Do It Yourself (DIY) tools for the researches using R and shiny ,which can very handy for researchers/Analysts to quickly process the data and see the results These […]
What is causing Increasing Anxiety Levels in this Pandemic time?
Objective: As the world is witnessing an unprecedented outbreak of mass proportions, and all of us are doing our bit by ensuring ‘social distancing’, essentially locking ourselves inside our own homes, totally avoiding social interactions. We wanted to understand what are the different attitudes/actions which are causing increased anxiety levels in this pandemic. Data source: […]
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